Flat Ironing Wet Hair. A Do or Don't?
There’s a phenomenon sweeping the nation from texture to texture and women aren't afraid to try it!
Flat ironing wet hair.
Yep!
Believe it or not, it's really a thing.
But what is it. And why?
Also known as wet to dry flat ironing or wet to dry straighteners, the idea is drying and straightening hair in one sweep.
There are thousands of people searching online for this technique being taught by hairstylists, influencers and consumers.
However.
It doesn't take much to figure out the damage it does to all textures. Especially fragile hair, curly or color treated hair.
Wella and #HAIRBUSTERS to the rescue.
To rescue consumers and stylists from damaging hair, Wella Education recently launched #HAIRBUSTERS on YouTube.
#HAIRBUSTERS is a no frills, straightforward guide to navigating the best hair tips and techniques for hair done behind the chair by stylists or at home by clients.
Check out expert advice about flat ironing wet hair from Wella Signature Artist, Victoria Thurman Hall!
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Copyright © 2020 by Nicole Revish Inc.
June 14, 2020
